Whether you are attending an ALA conference, have attended an ALA conference or are just trying to schedule a one on one meeting with one of our 8,000+ members, you are probably wondering how to be the most successful in starting a conversation. Law firm managers wear many hats and are having to do more with less. So more than ever, your first impression needs to be thought through and strategic. When you receive the membership list and/or attendee list and want to send email and/or piece of mail you need to have insight into what our members want to see or possibly even more important…not see. Below is a list of best practices which the BPRT has compiled from ALA’s membership. We hope you will find this information helpful as you continue to build engagement and relationships with our members.