Who?
150-200
Legal executives and legal management professionals including – Chief Pricing Officers, CIO’s, C-suite executives, legal technologists, clients, lawyers, Sr. Management in business, development, and marketing, and members from LMA, CLOC, and ILTA
When?
Sept 18 – 20, 2019
BOSTON, MA
Boston Park Plaza
What?
C4 The Legal Industry Conference
is a one-of-a-kind experience that uses design thinking and collaboration between members, business partners and other legal stakeholders to create new solutions law firms need moving towards 2020. This one-and-a-half-day event focuses on finance, technology and marketing, as well as finding solutions that the industry, law firms and legal departments can build their organizations around.
What Is C4?
This design lab is open to representatives from all sectors of the legal industry — bringing together clients, lawyers, legal management professionals, legal technologists, business development and marketing experts, and others to collaboratively develop solutions to legal industry challenges. The program will be highly interactive, and cross-functional teams will be established to develop prototypes to address specific challenges in the business of law.
Why are business partners participating?
C4 provides an exclusive, unique opportunity for your leading reps or subject matter experts to roll-up their sleeves and join ALA members in a new experience that drives change and connection. Be part of a new opportunity to lead the legal industry to new insights! The C4 sponsor experience includes an exhibit pod, member match-ups, and potential discussion facilitation.
So, what does this mean for the Regional Conferences?
ALA Members shared in recent evaluations that they value the Annual Conference, and were looking for new experiences. While ALA Regional Conferences closely mirrored the Annual Conferences, the C4 and the ALA Master Class: Leadership Conference will be a fresh approach to learning, networking and business partnering that will provide innovative, deep dive in-depth workshops. ALA Membership also wanted a bi-coastal schedule, so the Fall Meetings are located in Seattle and Boston respectively.